Rapper, actress, music executive, voice-over artist, public speaker…MC Lyte is busier than she’s ever been! It’s been over 30 years since the New York emcee set the hip-hop world on fire with songs like “I Cram To Understand”, “Paper Thin” and of course “Lyte As A Rock.” She has shown through her longevity in this industry that you have to know what you’re doing in order to thrive and still be taken serious. Who knew 25 years ago that her talent would lead to her being the incredible entrepreneur she has become?
“I guess my need to create and inspire others ignites a fire that won’t let me stop,” explains Lyte. “On top of that, I’m enjoying myself so it never really feels like work. I’m doing what I love and making a living out of it all.”
On top of her lifetime achievement award from BET, MC Lyte became the first African-American female president of the LA Chapter of the Grammy organization. “It was very important for me to represent the diversity that can and does exist within the academy.”
And her businesses keep growing.
MC Lyte opened Shaitel, a Los Angeles boutique that specialized in accessories from belts to sunglasses. “We sell a mixture of new and vintage [items],” she explained. “We also have a few signature pieces that are done just for the store. We boast to bring a little New York flavor out here to California.”
In 1997, MC Lyte launched Sunni Gyrl Inc., a global entertainment firm that specializes in artist management and development, production, and creative services and consulting.
As she reaches the age of 51, the Brooklyn native shares the journey of her own self-evolution. “Don’t get me wrong I still take care of my mom and certain family members,” Lyte states. “But as it relates to my career to finally say, You know what? Imma let someone else handle this for me is a good place to be. Again for me, it has been learning to let go.”
“The truth is that you become more spiritually and emotionally intelligent,” continues Lyte. “Now I’m able to see and have an awareness of what I can cause—giving energy and breathing life or taking energy and taking the breath of life from someone, which I never want to be responsible for making someone feel less than. I only want to inspire and uplift.”
MC Lyte credits her mom as being one of her biggest fans and supporters. Stating that it’s her support system that…
… really helped her grow and still remain to be relevant after so many years in the business.
“Aligning with the right team of folks is of great importance,” confesses Lyte. “Surrounding myself with people who are experts in their given fields. It also takes a dream and vision and lots of discipline. Getting rid of distractions is a must.”
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When asked if she ever thought she’d be here nearly 30 years after dropping her first rhyme, she shyly responds, “Nope. I just was in it to express myself and have a good time. But I’m so thankful that the Creator had different plans.”
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